Modernising Banking Podcast

Game design is not about building games but using game as an architecture to design the customer experience.

This is highly valuable when designing digital experiences to help customers win with their money

Its valuable because you dont get to be Warren Buffet by reading a few books or doing a finance course. Warren Buffet got to where he is today through his experience with money. Its about building financial muscle and going on a journey with your money

This is why we built Odyssey on top of the Moroku GameSystem. To help financial service providers take their customers on a journey with their money.


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Digital is rapidly commoditising banking around the world, forcing participants to compete on margin erosion and funding. In the new engagement economy, there is an alternative: Harness the power of game to build digital experiences that deepen customer relationships, provide value and are relevant by supporting customers to thrive with their money.