MOROKU Odyssey
The never ending journey through money.
Located in the cloud as a SaaS platform between a core banking platform and the digital experience, Moroku Odyssey is a configurable, multi-league, player map for financial service providers that want to reward and support customer loyalty and strong money habits.
Odyssey knows where they are and where they’ve come from to nudge them onwards, building habits for financial success. Initially a set of models are configured that are then handed over to the AI system as the data set builds from a combination of in house and open banking data.
Treat your customers like super heroes on a mission to win with their money, unlocking new weapons, skills and allies on the way as you recognise their success across time, space and momentum with awards, rewards and personalised pricing.
Apply For An Odyssey Pilot
With nearly half of millennials across the developed world now saying they’re living paycheck to paycheck, Moroku is extending a limited invitation to 8 banks and fintechs globally to pilot Odyssey.
Limited to one per region to provide exclusive runway and space:
Oceania, SE Asia, India, China, MEA, North America, South America, Europe
Please tell us who you are and your interest in the program.
Financial Wellness via game is now everyone's idea.
More than a set of tips and tools, Odyssey provides a holistic view of the financial journey to position financial wellness across the digital experience.
- Customers monitored across time, space and momentum
- Designed around the way we all like to play
- Inherently viral and sustainable
The journey to skill via flow.
We don’t think as much as we think we think, propelled more by how we feel. We need to be guided from not knowing how unskilled we are (unconscious incompetence) through the stages of learning to being skilled (unconsious competence), developing systems in a way that seems effortless and enjoyable.
- Missions, Challenges, Goals and Celebration
- Multiple money systems within each money system, such as budgeting within spending
- Enable players to automate subsytems once they have understood the core principles
A journey of habits
- Earning
- Spending
- Saving
- Lending
- Investing
- Protecting
- Helping
- Multiple Leagues that correlate to markets
- Inclusive across a range of customer archetypes
- Positions players, tracks how they got there and nudges them toward success
Net Engagement Score.
Net Promoter Score (NPS) has long been used to judge consumer sentiment. Yet a revision is due. Rather than measure how much customers liked them, an amorphous idea, Spotify introduced a fundamental shift to the business model by targeting engagement as the key measure of success. We call this the Net Engagement Score
- Data heavy analysis of engagement
- Across time, space and motion
- To score a customer's engagement and sense of value
Giving you and your customers the capability to compete.
Construed as game
We can no longer hope that customers know what to do with their money and have the volition to do so. We can no longer hope that if we provide them with enough financial literacy they will learn. By construing the service offering as a game we play to our natural instincts to play, grow and win.
Keep your customers engaged
Avoid paradox of choice by progressively unlocking capabilities and challenges to keep customers engaged and levelling up.
Get the balance right
Sometimes there are times for intrinsic rewards, other times extrinsic. Intelligent systems gets this balance right.
Hyper Personalised, Data Driven Nudge Engine
As a HPDDNE , Odyssey provides the maps, leagues and initial rule sets and events that respond to the transaction and life events that coach the data platform to increasingly personalise the nudges and the game.
Odyssey based finapps
Whilst the vast majority of finapps now have budget calculators and money systems bolted on as customer mouse traps, Odyssey based apps have a telos of customer success, ensuring everything is lined up, joined up and telling a single on-message story.
- Missions
- Unlocks
- Awards
- Rewards
- Analytics
- Personalised Pricing
- Multiple Money Sub Systems
- Leagues
- Social Payments and Messaging
- Much More ...