The data driven,  game organised,  hyper personalised , engagement engine

For Better Banking

Big Tech is grabbing big chunks of market share as mobile video games and social redefine the customer experience and the entire banking business model collapses. With this background, banks need a new story to compete.

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For Resilient Wealth

Be prepared for the future is hard work. When wealth management is fun and social, people pay attention, get curious, overcome challenges, grow skills, and go on a journey of mastery.

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Why GameSystem ?

GameSystem is a complete set of capabilities for making digital experiences fun and rewarding to take players on a journey of individual mastery, exposed as a set of systems and API’s upon which designers and developers can imagine and build applications aimed at empowering their players

Data Driven

Everything in game is based on the premise of motivation, action and feedback. Data drives this loop, consuming data from multiple sources and recyling it through the game engine.

Game Organised

Mutliple game mechanics are made available as a toolkit for designers and engineers to level users up and down through their flow as they are reimagined as players.

Hyper Personalised

Archetypes replace personas as system intelligence drives a constant mitosis of rules and guard rails of increasing personalisation and precision.

A fun path to engagement

We are wired over billions of years to be sociaa and have fun. Neuroscience and cognitive psychology reveal a core set of drivers that make us feel alive, motivated and encouraged to do things, that are difficult. This understanding helps us build applications and systems that shift people’s mental state, gets them to pay attention and drive action.

Get started with Game System

Book your introductory session to explore how game can be your pathway to seving your customers on purpose. 

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Odyssey is an engagement platform for financial service providers that want improved customer acquisition and retention. As market competition continues to heat up, customer engagement is the battleground. Moroku’s behavioural banking engine helps banks, credit unions and fintechs attract and engage customers around a telos of financial wellness and an architecture of game.

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Sydney, NSW, Australia

London, Dresden, Sao Paulo, Brisbane, Kerala

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