Chore Scout | Family Banking for Challenger Banks | Moroku
💰
🎯
🏆
📱
Family Banking Platform

Build Customers for Life Start with the Kids

White-label children's banking that helps challenger banks acquire families, teach financial literacy, and create lifelong relationships, starting with where money begins.

2.2B
Children Globally
90%
Retention Rate
Product Uptake
😊
Hey Emma!
Your balance $47.50
🛏️
Make your bed
+$2.00
🐕
Walk the dog
+$5.00
🍽️
Help with dinner
+$3.00
Parent View
Family Dashboard
Emma completed "Walk the dog"
Emma completed "Make your bed"
The Challenge

Money Has Gone Invisible

As we've gone cashless, children have lost touch with money. Gone are the days of dividing up the pay packet. Now money just seems to flow endlessly from the bank of mum and dad.

43%
Struggle to Teach Digital Money
Almost half of parents find it difficult to teach kids about digital transactions and online money management.
41%
Kids Use Parent's Cards
Children have used parent's credit cards or saved bank details for online shopping—often without permission.
<5%
Banks Prioritise Youth
Less than 5% of banks consider child and youth financial inclusion a sustainability priority. Is this your blue ocean?
The Solution

Connect Families Around Money

Chore Scout transforms pocket money from an invisible transfer into a teaching moment. Kids earn by completing chores, parents approve payments, and the whole family builds healthy money conversations together.

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Set Chores

Parents create tasks with reward amounts

Complete & Approve

Kids complete, parents verify and approve

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Auto-Transfer

Money moves from parent to child account

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Save for Goals

Kids save towards skateboards, games, toys

1

Parent Sets Chores

Create tasks like "make bed", "walk dog" with dollar values

2

Child Completes Task

Kids mark chores as done in their own app

3

Parent Approves Payment

One-tap approval triggers instant transfer

4

Money Hits Child's Account

Real banking connection—save, spend, or set goals

Features

Designed for Everyone

A complete family banking experience that works for kids, empowers parents, and grows your bank.

For Kids
🎮

Fun, Game-Like Experience

Engaging interface that makes money management feel like play, not a lesson.

🎯

Savings Goals

Set goals for toys, games, or experiences and watch progress grow.

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Their Own Card

Prepaid card for real-world spending with age-appropriate limits.

For Parents
👁️

Full Visibility

See every transaction, set spending limits, and receive instant alerts.

🔐

Spending Controls

Block merchants, set daily limits, and freeze cards instantly.

👨‍👩‍👧‍👦

Co-Parent Support

Invite partners, grandparents, or guardians to participate.

For Your Bank
🏷️

White-Label Ready

Your brand, your colors, your customer relationship—we're invisible.

🔗

Core Integration

API-first architecture connects to any banking core system.

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Acquisition Engine

One child account opens doors to parents, grandparents, and extended family.

Market Opportunity

The Big Banks Are Moving

CBA, Revolut, and fintechs are racing to capture the youth segment. Don't let them win your future customers.

Ages 6-17 with co-parent features, savings goals, and customizable cards across 3M+ families.

3M+
Families
5
Kids per Plan

Gamified learning with "Money Quests", prepaid cards, and proven 3-14% financial capability uplift.

14%
Capability Lift
8
Month Results

US leader at $2.3B valuation with 6.5M users and 150+ bank/credit union partnerships.

$2.3B
Valuation
6.5M
Users

The Chore Scout Advantage

White-label: Your brand stays front and center
Core agnostic: Integrates with your existing systems
Temenos Marketplace: Pre-integrated for fast deployment
Family viral loop: Each child brings the whole household
CSR positioning: Financial literacy as community mission
Proven: Deployed with Australian credit unions and banks

Chore Scout Apps

Child & Parent native mobile experiences

Moroku GameSystem

Engagement engine, APIs & orchestration

Your Core Banking

Temenos, TCS, Ultracs, or any system

Integration

Connects to Your Core

Chore Scout is built on the Moroku GameSystem—the same platform powering digital banking for credit unions across Australia. We've already done the hard work of core integration.

  • Available on Temenos Marketplace for rapid deployment
  • RESTful APIs connect to any core banking system
  • Real-time account creation and fund transfers
  • Card issuance integration with major providers
  • Webhook-driven notifications and approvals
The Research

Why Youth Banking Matters

The data is clear: early banking relationships create customers for life.

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More likely to own savings accounts as adults
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More likely to own credit cards responsibly
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More likely to own stocks in young adulthood
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90%
Won't switch banks once relationship established

92% of consumers trust word of mouth and recommendations from friends and family above all other forms of advertising. A child's account opens doors to parents, grandparents, aunts, uncles—the entire household becomes your prospect.

The Viral Banking Effect CYFI Global Study on Youth Financial Inclusion

Ready to Win the Next Generation?

Your competitors are already moving. CBA attributes $10B of market cap to their youth banking program. Don't let the big banks capture your future customers.