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Banks and Credit Unions are Zeroing in on Gen Z

Banks and credit unions are increasing their spend on marketing tech, data-driven techniques and content marketing. According to the ABA “Martech” now comprises about 22% of the average bank’s budget. They are also targeting this spend at one particularly essential consumer population: Generation Z according to a recent analysis of the top 5 retail banking marketing ...

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Youth Banking Segment

Moroku is passionate about building long term value by helping kids learn the fundamentals of banking and including them in the financial system. Our beliefs create our reality and if we can influence these positively magic can happen. Fintech companies are targetting the Millennials market segment across the world and challenging ...

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Moroku’s 2017 Mahavakya

The Mahavakyas are the great sentences of the ancient wisdom traditions in India and are contained in the Upanishads. Maha is Great, and Vakyas are sentences, or utterances for contemplation. They are simply the Big Ideas. Moroku’s Mahavakya is that after a life of work, people, particularly those in the developed world, should rightly expect to have ...

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